ABOUT
Fashion-ing is a brand business consulting agency that specializes in providing tailored solutions and expert guidance to fashion entrepreneurs, designers and well-established brands looking to navigate and succeed in the dynamic landscape of the fashion industry. With more than 20 years of experience, we cater customized services from branding, design, sourcing, sampling, production and marketing. With our understanding of market trends, consumer behavior and industry best practices, we empower our clients to achieve their business goals and unlock their full potential.
Services
Branding & Positioning
Design & Collection Planning
Sourcing & Product Development
Production & Tailoring
Marketing & Communication
Retail & Distribution
- Branding Guidelines
- Visual Identity
- Brand Strategy
- Brand Creative Direction
- Target Audience Analysis
- Competitor Analysis
- Packaging Creation and Manufacturing
- Macro-Trend Fashion Report
- Custom Market Trend Fashion
- Report
- Theme Mood and Color Boards
- Collection Planning
- Line Sheets
- Tech Packs
- Yarn, Fabric and Accessories Sourcing
- Timeline Management
- Budget Management
- Prints Development
- Pattern Development
- Sample Creation and
- Adjustments
- Fitting
- Grading
- Quality Control
- Small Series
- Large Series
- Brand Messaging and Tone Development
- Marketing Planning
- Digital Marketing Strategies
- Communication Planning
- Campaign Casting
- Campaign Art Direction
- Commercial Retail Strategy
- Commercial Wholesale Strategy
- Pricing Strategy
- E-Commerce Website
- Pop-up Strategy
Services
- Branding Guidelines
- Visual Identity
- Brand Strategy
- Brand Creative Direction
- Target Audience Analysis
- Competitor Analysis
- Packaging Creation and Manufacturing
- Macro-Trend Fashion Report
- Custom Market Trend Fashion Report
- Theme Mood and Color Boards
- Collection Planning
- Line Sheets
- Tech Packs
- Yarn, Fabric and Accessories Sourcing
- Timeline Management
- Budget Management
- Prints Development
- Pattern Development
- Sample Creation and Adjustments
- Fitting
- Grading
- Quality Control
- Small Series
- Large Series
- Commercial Retail Strategy
- Commercial Wholesale Strategy
- Pricing Strategy
- E-Commerce Website
- Pop-up Strategy
Spring Summer 2025 Trend Tasting – Metamorphosis
April 16, 2025
Each season, fashion trends are inspired by the current environmental, social and technological discoveries…
The Importance of Trend Tasting
March 16, 2025
In the ever-changing and fast-paced world of fashion, staying ahead of the curve is essential for designers…
Industry Focus – Fashion Business 2024
March 3, 2025
In the Fashion Report for 2024, McKinsey & Company and The State of Fashion called it – Riding out the storm.
